Currently Product Designer
@ Spectrum

Turning complex purchase flows into intuitive, high-converting experiences

I'm A New York-Based Product Designer.
Currently designing end-to-end buyflows at Spectrum, improving conversion and simplifying upgrade and purchase experiences across mobile and web.

Embrace Collaboration

User Centricity

Problem Solving

Diverse perspectives and expertise lead to more innovative products.

Focusing on user needs I ensure intuitive designs that solve real problems.

I identify user pain points and translate them into creative design solutions.

Spectrum Upgrades

Led redesign of mobile buyflow, improving conversion by 22% and simplifying upgrade vs. new line decisions across a complex purchase journey.

Product Design

Coming Soon

Emergency Testing

Simplified a fragmented enterprise workflow by consolidating tools into a single platform, improving efficiency and ensuring regulatory compliance for facility managers.

Product Design

Coming Soon

Design As You Go

Delivered an IoT mobile tool tailored for smart home installers, streamlining the process of setting up and initiating new systems. This innovative tool enables a remarkable 40% reduction in the time required for the system's setup and startup experience compared to previous methods.

Product Design

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Natural Show

Created an evolutionary feature for smart home lighting systems in the Lutron App where artificial lights gracefully echo the rhythm of the sun, seamlessly blending nature's magic with modern technology.

Product Design

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Lutron Residential

Performed generative and evaluative research on Luxury.Lutron.com aimed at enhancing the website's performance and user experience.

UX Research

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Leva

Client project where my team and I delivered MVP providing guidance for mothers at the beginning of their motherhood journey with a focus on lactation support.

UX / UI Design, UX Research